The Wednesday Play (1964-70, or 1965-70) was a landmark BBC drama series, following ITV’s lead with Armchair Theatre (ABC & Thames, 1956-74) in amplifying working-class voices. Canadian migrant Sydney Newman, from a working-class background, spearheaded both initiatives. After completing a Ph.D. on The Wednesday Play’s successor, Play for Today (BBC1, 1970-84), It’s time to grapple with the legacy of its predecessor in greater depth.
This series of posts commemorates the sixtieth anniversary of The Wednesday Play while exploring its diverse output beyond justly celebrated works like Up the Junction (1965) and Cathy Come Home (1966). I plan to watch and reflect on all existing plays up to Cathy, supported by research. Missing plays will still be covered, but without textual analysis.
02.08: The Confidence Course (BBC One, Wednesday 24 February 1965) 9:40 – 10:45pm
Directed by Gilchrist Calder; Written by Dennis Potter; Produced by James MacTaggart; Story Editor: Roger Smith; Designed by Lionel Radford.
Which of these desirable attributes would you most likely to possess? 1. Self confidence. 2. Self expression. 3. Good appearance. 4. Good manners. 5. Good memory. 6. Business flair. 7. Ambition. 8. Concentration. 9. Perseverance. 10. Ability to relax. Choose for yourself. We can give you the confidence which gets you places!
That is how the advertisement read on the Underground. Some people of course were indifferent when they saw it. Some were rather above it, or were frightened maybe that if they considered the offer seriously they were admitting their own failure. Some thought there might be something in it for them, and took note of the address and went. They were curious after all, and the advert. did stress that there was ‘no obligation.’
(Roger Smith, Radio Times, 18 February 1965, p. 39)

We come now to Dennis Potter’s first TV play, The Confidence Course, which Roger Smith’s article links to an Underground advert and which develops a ‘theme of gullibility’ concerning how ‘a huge but subtle confidence trick’ is perpetrated (Birmingham Express and Star, 24 February 1965, p. 13).
Firstly, Professor Emeritus of Glasgow Caledonian University – and Potter expert – John Cook provides a detailed contextual account of how the play came about (the section that follows is all John’s barring one paragraph I’ve inserted marked *)
24 February 2025 may mark the sixtieth anniversary of Dennis Potter’s debut as a television dramatist. But by 24 February 1965 and the transmission of The Confidence Course, Potter was already a known name within the public sphere. Previewing the broadcast, the Radio Times made clear that ‘at twenty-nine, [Potter] has already made his mark in a number of fields – leader writer, television critic, parliamentary candidate, and now a television playwright’.[1]
It was particularly his recent stint as TV critic for the Daily Herald, between 1962 and 1964, which provided him with some name recognition amongst a wider public. Adrian Mitchell of the pre-Murdoch Sun newspaper noted that in his fierce championing of the best and excoriation of the worst TV had to offer ‘Dennis Potter is already well known as a passionate critic of apathy and the forces which exploit it’[ii]; while The Stage and Television Today indicated ‘Dennis Potter has shown himself to be a writer of words worth listening to’.[iii] The same journal headlined the arrival of The Confidence Course as ‘First Play from Former Critic’[iv], thus encapsulating the pull and fascination for audiences in terms of how this new veritable poacher turned gamekeeper might do.
*Potter is quoted as saying, ‘The experience of watching television for two years nearly, and writing those silly little pieces in a silly little newspaper, was such that I (like millions of people, no doubt) felt, well, I can do better than this…’[v] The Confidence Course had two elements departing from naturalism, an unseen narrator and the visitation of a man calling himself William Hazlitt, after the great literary critic, who, like Potter, was from a radical and Nonconformist background. These devices acted on Potter’s insight that ‘one of the troubles of supposedly showing things-as-they-really-are… is how difficult it then becomes… not to make people feel deep in their souls that this is also more or less the way things have to be.’[vi]
The path to Potter’s debut as a TV playwright had been by no means straightforward, however, as the writer of that Radio Times preview, Roger Smith, made clear in a personal interview I conducted with him way back in 1990.[vii] In February 1964, Smith, who had worked for several years as a scriptwriter-adaptor for the BBC TV Drama Department, was appointed story editor of the BBC1’s premier contemporary play slot named First Night; later to be retitled The Wednesday Play when, pre-launch, it was decided to move it from its traditional Sunday night slot to a new transmission berth mid-week. Smith’s brief was to work alongside producer James MacTaggart in order to make a more popular series of single plays, at a time when the very existence of the single TV play itself was under scrutiny at the BBC due to falling ratings.[viii] Part of this brief from the new Head of the BBC TV Drama Group, Sydney Newman, was to find new writers to help attract a younger play-watching audience. Given a year to commission, produce and get on to the air twenty-six new original TV play scripts, Smith turned to all his contacts, including his best friend from Oxford University days, Dennis Potter.
Potter, however, was far from convinced he could write a TV play script. Smith remembered: ‘He said “No, I can’t write plays”. He had to be persuaded’. It was only when Potter got back to him with the more modest suggestion of adapting a novel he had half-written that Smith was finally able to secure from him a script of The Confidence Course, delivered to the BBC in June 1964 and set out in Potter’s own ‘meticulous handwriting’. Drafts of the original novel version of The Confidence Course have survived however and can be found within Potter’s own private creative notebooks where he would first hand-draft all his material. These now form part of The Dennis Potter Archive collection and are publicly available for consultation at the Dean Heritage Centre within Potter’s native Forest of Dean.[ix] Though undated, the proximity of these drafts to other contemporaneous writings within the notebooks suggests several versions of the novel were worked on by Potter at different times. The earliest seems to consist of nine chapters of prose, approximately eleven thousand words, detailing the backgrounds of the various confidence tricksters, prior to The Confidence Course event itself actually taking place.[x]

Significantly, these drafts reveal the original name of the character Hazlitt in the play was to have been ‘Crippen’ – an undoubted nod to the notorious wife murderer Dr. Crippen (1862-1910) but also having resonances with the word ‘cripple’. The most telling clue to making sense of these dark undertones comes from a remark about The Confidence Course Potter made many years later to journalist Graham Fuller, as part of his interviews conducted for the Potter on Potter book, published in 1993 – namely, that the real self-motivation courses, on which the original idea for The Confidence Course had been based, was beginning to trouble Potter at that particular time. This was because of the so-called confidence factor that ‘was about self-functioning at a time when I was beginning to feel that I couldn’t self-function’ – in other words, following the 1962 onset of psoriatic arthropathy, a particularly severe form of psoriasis blighting the skin and arthritis crippling the joints, which Potter would suffer from that time onwards until the end of his life. As he told Graham Fuller: ‘The people running [the self-motivation course] were saying “We can give you confidence”’.[xi]
If, in the play, on one level, Hazlitt is the avenging angel, exposing the hypocrisy and taking down the phoniness and cant of the Director and his Confidence Course, he is also a troubled individual who, in his counter-advocacy of failure, doubt and lack of confidence as immutable features of the human condition, stands outside of the group and by extension wider human society. Indeed when Hazlitt first appears outside the door of the hotel conference room where the course is being held, Potter’s script directions describe him as ‘little more than a shadow-with-eyes, standing in a pool of gloom. A sinister feeling’.[xii] Seen literally in this light, Hazlitt is as much an invading demon as avenging angel and it is this ambiguity of motive and intention which fuels much of the tension of the play, animating the conflict between himself and the Director as embodiments of opposing poles of the arguments for and against teaching and selling self-confidence and self-motivation.
In later years, Potter would often to tend sideline The Confidence Course when asked to discuss his origins as a television playwright, usually focusing on the subsequent and better known The Nigel Barton Plays (1st tx. The Wednesday Play 8 and 15 December 1965).
The lukewarm reception The Confidence Course received at the time from reviewers, with criticisms about its verbiage and general untelevisual nature, may be one reason accounting for this. But so, too, may be the way in which the play tends to argue and work against ideas of the ‘sovereign’ importance of human agency and self-transformation which Potter’s most celebrated work of the nineteen seventies and nineteen eighties, reaching its apotheosis with The Singing Detective (BBC One, 1986), would later tend to espouse.
Nevertheless, The Confidence Course, according to Smith, was judged at the time by The Wednesday Play production team to be a very sharp and trenchant critique of ‘the Admass society’: exactly the sort of piece the slot was looking for. Accordingly, it was decided in June 1964, immediately after Potter’s delivery of The Confidence Course script, to commission another from him. This became Vote, Vote, Vote for Nigel Barton, delivered to the BBC by Potter in December of that same year. In his private notebooks, however, there is evidence Potter continued to attempt to complete a draft of his The Confidence Course novel, now envisaged, perhaps, as an extended tie-in with the forthcoming TV play. Amongst much marginalia Potter would doodle in his notebooks at this early stage of his creative writing career, there is a note to himself, urging himself at one point to ‘spend one day on The Confidence Course and two weeks on Nigel Barton’, with the aim of getting a serviceable ten thousand words completed on this newer draft of his novel by January 1st 1965.[xiii]
But with no other job at this time – Potter had resigned his position as leader writer of the pre-Murdoch Sun in September 1964 in order to contest unsuccessfully the East Herts constituency as Labour candidate in the October General Election – and with a wife and two young children to support together with another on the way (his son, Robert, born March 1965), accepting commissions to write TV plays was always going to prove far more lucrative and provide far more immediate financial returns than attempting to finish a novel. By 1965, The Confidence Course novel was quietly dropped as Potter now embarked fully upon life as a TV playwright, creating and completing on average three full-length TV play scripts per year over the course of this nineteen sixties period.
Many thanks to John Cook for that! The play is one of just two of Potter’s TV plays missing from the archives.[xiv] According to W. Stephen Gilbert, Potter was paid £600 out of the production’s £4,000 budget.[xv] The Hertfordshire Mercury emphasises Potter as a defeated local Labour Party candidate at the recent General Election, and outlines the premise of his debut TV play:
a quack course, supposed to promote confidence and worldly success.
The action covers one evening in one room – the hired room to which come the timid customers of a course in business flair and self-expression. There the clients are tricked and humiliated until they are ripe for plucking. One among them, however, is made of sterner stuff.
He is Hazlitt, played by Stanley Baxter, who tackles the course director (Dennis Price). (19 February 1965, p. 6)
The play sounds to me a close forerunner of Andrew Carr’s fascinating Play for Today Instant Enlightenment Including VAT (1980), if somewhat less clearly centring on a cult than that play did. Carr’s play is an archetypal room-based ensemble play that will feature notably in my forthcoming book about PfT.
Instead of Simon Callow’s brash American Max Schreiber, the course leader here is acidic Dennis Price, best known by me for Kind Hearts and Coronets (1949), described as ‘smooth, well spoken and utterly confident’ (Birmingham Express and Star, op. cit.). Hazlitt is set up as a similarly sceptical ‘awkward customer’ to journalist Malcolm (Tim Wylton) in Carr’s play, though he is infinitely more successful in turning the tables on the con artist (ibid.).

Television Today (28 January 1965, p. 9) records Yootha Joyce rehearsing for the play, immediately after appearing in Basil Warner’s Try For White (BBC2). The Daily Record reports Scottish comedian Stanley Baxter appearing in Potter’s play as his ‘first straight acting part’ after TV adverts, stage variety and feature-films (4 February 1965, p. 4). In the Radio Times, story editor Roger Smith notes that director Gilchrist Calder was coming straight from a ‘Broadway success’ (op. cit.).
Notably, Smith informs us that this is the fourth first play from a writer new to TV among the eight Wednesday Plays so far in 1965 (ibid.). This could teach TV commissioners today a historical lesson in giving new voices a chance in prime-time slots, and giving them freedom, not simply the chance to write for long-running precinct dramas (even that valuable option is now severely curtailed).
Audience size: 5.94 million
Share of overall TV viewing audience: 44.4%
The opposition: BBC2 (The Hollywood Parade / Newsroom and Weather), ITV (The Prime Minister speaks on Britain’s production and exports / Richard Boone Show – Arena, Part 2 / Professional Wrestling)
Audience Reaction Index: 49%
Reviewed in London press publications consulted: 42.9%
Reception: There was a mixed-towards-positive reaction among London critics, getting steadily more favourable outside the capital. The audience was quite starkly divided, with many quite simply not getting it, but others impressed.
Richard Sear enjoyed it, with effort, but found it hard work, commenting that even Dennis Price ‘stumbled over his lines’ (Daily Mirror, 25 February 1965, p. 14). Sear commended a play ‘full of original thought’, though felt it resembled three or four plays crammed into one, with Potter using the confidence seller ‘to attack advertising, sheeplike audiences, TV quiz shows, and life itself’ (ibid.). In a largely positive review, Adrian Mitchell in The Sun termed it a ‘powerful parable’.[xvi]
Mary Crozier liked the play in its opening sections, praising a ‘cynically amusing tone’ – somewhat less black and mordant than Clive Exton – ‘sharp and imaginative’ direction and fine performances, but felt that Hazlitt’s character was ‘alien’ and undermined the play’s ‘validity’ (Guardian, 25 February 1965, p. 9). Nevertheless, ‘In many ways this was an interesting play and it certainly held out hope that Mr Potter may do better yet’ (ibid.).
Lyn Lockwood felt for Price’s trickster when ‘a tousled-haired interrupter’ threw a spanner in the works by shattering the course’s ‘illusory and purely temporal’ ideas of success (Daily Telegraph, 25 February 1965, p. 19). She felt its satire on ‘modern psychological promotion’ was heavy-handed, and Price’s and Baxter’s characters were ‘mouthpieces for the argument instead of characters’, also bemoaning ‘that ubiquitous plague of television drama, the commentator’ (ibid.). This narrator was Geoffrey Matthews.
Bill Edmund mentions more of the cast, admiring performances by John Quentin as a man with a stammer, Yootha Joyce as the repressed and ignored Rosalind and John Blythe as ‘the overwhelming salesman’; feeling also that Hazlitt gave Baxter the chance to show he was ‘a very fine actor’ in breaking through the manipulation (Television Today, 4 March 1965, p. 12). Edmund did question the way the Director was so easily deflated by his failure, feeling that it needed stressing that the Director and Hazlitt’s battle is ‘eternal […] which was perhaps what the writer meant to say’ (ibid.).
Frederick Laws felt the play ‘made several points sharply’ and that Price’s Director evoked ‘real hypnotists and humbugs in the trade’ (The Listener, 4 March 1965, p. 347). Laws admired how ‘properly painful’ the stutterer being bullied was, and how ‘reasonable neurotic’ man calling himself William Hazlitt slices through the cosiness of proceedings with ‘a tirade on the necessity of accepting the reality and inevitability of death’ (ibid.). He noted how operatives manhandle Hazlitt off the premises, but his words enable the ‘potential students and victims’ to escape exploitation (ibid.).
The end of Laws’s review is worth quoting in full for how it summarises Potter’s already formed unmistakably eccentric originality, as well as misgivings over the narrator device:
I was considerably puzzled by the bringing of the historical Hazlitt into the battle but it could be justified. An all-knowing, invisible narrator who finally gave a commentary on the defeat of the bully and the triumph of the unconfident was strikingly unnecessary. Potter’s wit, eloquence, and tough-mindedness make him a most welcome recruit to television drama (ibid.).
Outside of London, critics were largely positive. An anonymous reviewer perceived ‘an amusing tale of how a nut case [sic] barged into a pep talk session, took it over and made the self-assured director of the course lose his faith, and his audience – with his synthetic philosophy shattered by the sincerity of sheer lunacy’ (Belfast News Letter, 25 February 1965, p. 10). Alf McCreary waxed even more positively in favour of a ‘cruel and realistic play’ about silent, unnoticed human misery, proclaiming that Potter showed ‘remarkable talent’ (Belfast Telegraph, 27 February 1965, p. 8).
Peter Forth praised Neil McCarthy’s, Stanley Baxter’s and Arto Morris’s performances, but most especially Dennis Price’s ‘personal triumph’ as the Director, which ‘turned what could have been an unutterably boring lecture into a gripping play, and one which will be remembered for a long time by those fortunate enough to see it’ (Western Daily Press, 25 February 1965, p. 7). A.B. was impressed by ‘a statement of doubt about the aims of hundreds of years of consumer civilisation’, with Hazlitt ‘movingly played’ by Baxter, conveying ‘the inanity of human goals’ (Leicester Mercury, 25 February 1965, p. 7). Analysing the TV flow in a way Potter would have approved of, A.B. felt this was a sharp rejoinder to some of the assumptions underlying Harold Wilson’s speech to the nation beforehand on BBC One, while also commending Alan Plater’s Z Cars story, commenting how collectively, ‘These twentieth century parables make Wednesday top television night, week in, week out.’ (ibid.)
David Taylor noted how the play followed an impressive PPB by Harold Wilson, Labour PM, ‘a father figure we could be proud to own’ (The [Newcastle upon Tyne] Journal, 25 February 1965, p. 5). Taylor admired how Dennis Price revelled in delivering the Director’s ‘cliches and platitudes’, displaying an ‘urbane charm’ (ibid.). However, he felt the conclusion overly optimistic in its weak become strong and the strong weak scenario – as expressed by the narrator (ibid.). K.H. assailed excessive ‘verbiage’ and the ‘disembodied’ narrator’s voice, but found Price’s acting the ‘saving grace’ and some of the dialogue ‘very smart’ (Peterborough Evening Telegraph, 25 February 1965, p. 2).
The audience sample in the BBC research report saw some hatred and misunderstanding of the play, with some claiming it was ‘ethically wrong’ to put such wise words in the mouth of the ‘madman’ Hazlitt and wrongly feeling the play was a ‘mockery’ of the physically or mentally handicapped, as with the stammering character (BBC WAC, VR/65/102). One viewer railed:
do such people as “Hazlitt” exist outside mental homes? […] this unreal character made nonsense of the whole play, whose message could have been put over much more effectively without such excessive eccentricity (ibid.).

Stanley Baxter himself rated the play highly and noted he’d seen it as important to retain the ambiguity as to whether his character really was William Hazlitt or not. Baxter, who had read Hazlitt’s essays at school, notes how he ‘played him, in a kind of raincoat, shuffling in’, as a ‘tortured soul’, fucked up by the world.[xvii] Roger Smith termed the Hazlitt character ‘a weirdo’, but Humphrey Carpenter feels Potter ‘may have been portraying the apparently contradictory elements in his own personality.’[xviii]
The play was clearly too caustic for many in the audience, with a finely divided balance of 32% giving it A+/A and 34% the lowest C/C- scores (VR/65/102 op. cit.). The setting’s drabness was disliked but also widely admitted to be realistic for the sort of place such an event would be held (ibid.). The acting was praised, though some felt that Baxter was overacting (ibid.). A section of viewers loved how subtle wit and humour were balanced with ‘moments of truth’; somewhat more desired more of a ‘good story, scenery and warmth’ (ibid.). A William McLachlan, of Dunoon, Argyll, shared the negativity of many, feeling Stanley Baxter was miscast and the play ill served his comic talents though felt he did his best with ‘poor material’ (Sunday Mail, 28 February 1965, p. 16).
Potter explained a key background element: ‘It is really about the self-motivation courses run by bodies like the Dale Carnegie Institute, which I covered as a newspaper reporter at one of their so-called free sessions. The Herald wouldn’t use the article because Dale Carnegie was advertising in the newspaper’.[xix] In a particularly significant reaction, the Dale Carnegie Institute wrote to the BBC to complain about the programme, a claim the BBC easily batted away: ‘You yourself have pointed out that there were differences between the demonstration shown and the one which you run’.[xx]
The play was unusually overt in its politics in the context of Potter’s oeuvre, where his Christianity and socialism, his radicalism and conservative sides, usually act at a deep subterranean level in his works.[xxi] As Gilbert explains, ‘Hazlitt bestowed upon Potter a vehicle for articulating in a play the rage against admass that he was denied on Panorama. He was a mouthpiece.’[xxii] Here, as John Cook explains, the narrator basically ‘urges the viewing audience to recognize its power to overturn the existing social order’, pronouncing in voice-over:
The party’s over and the game is done. The weak have become strong and the strong weak. Soon it will be time to turn out the lights and the Director will walk out into the rain… a failure.”[xxiii]
Potter’s attack on a society ‘based on class and money’ is not accompanied by ‘a coherent vision of the future but rather in the name of the past’, via Hazlitt’s visitation.[xxiv] However, it would be a complacent person who claimed that the core of Hazlitt’s speech here does not still have great relevance to our society today:
It is, of course, a gigantic conspiracy. We, as human beings, are all the time and everywhere being mocked and tortured by poster-big images of the Ideal Family, the Ideal Girl, the Ideal Husband… An arbitrarily defined Perfection assails us all the time.[xxv]
It’s a real shame that this doesn’t exist. It seems to carry on the assault on consumerist “Admass” culture from Hugh Whitemore’s satirical Dan, Dan, the Charity Man. I’d love to see this ‘outsider’ or ‘visitation’ play, which John Cook links well to key 1960s texts by Mercer and Pinter and the burgeoning counterculture.[xxvi]
References
[1] Roger Smith, ‘Dennis Price Gives The Confidence Course in Tonight’s Play’, Radio Times, 18 February 1965, p. 39.
[ii] Adrian Mitchell, The Sun, 25 February 1965, p. 9.
[iii] Bill Edmunds, The Stage and Television Today, 4 March 1965, p. 12.
[iv] Anon., ‘First play from former critic’, The Stage and Television Today, 25 February 1965, p. 14.
[v] Humphrey Carpenter, Dennis Potter: A Biography (London: Faber and Faber, 1998), p. 142.
[vi] Ibid. p. 144.
[vii] Roger Smith, interview with the author, recorded 16 March 1990, Peckham, London. All citations henceforth attributed to Smith are taken from that interview.
[viii] The then Controller of Programmes for BBC1, Donald Baverstock, wanted to ‘wipe out all single plays’ from the channel: a move to which Head of Drama Sydney Newman was fiercely opposed. For further on the controversy, which was eventually resolved in Newman’s favour following the success of The Wednesday Play as well as the departure of Donald Baverstock from the BBC in 1965, see John R. Cook, ‘Between Grierson and Barnum: Sydney Newman and the Development of the Single Television Play at the BBC’, Journal of British Cinema and Television, November 2004, vol.1, no.2, pp. 211-25.
[ix] The Dennis Potter Archive, Dean Heritage Centre, Soudley, Forest of Dean, was opened to the public in June 2013 after the local Forest of Dean community won Heritage Lottery funding to purchase Potter’s handwritten scripts, writer’s notebooks and typescripts from his estate and house these within a dedicated facility. The archive is searchable online using the following link: https://www.deanheritagecentre.org/dennis-potter-archive
[x] Notebook containing The Confidence Course novel drafts (undated), accession no.: DP2012.22.7, Dennis Potter Archive catalogued materials, https://www.deanheritagecentre.org/_files/ugd/dce9b1_a9a0063790c54cbc944e5d251b174aad.pdf
[xi] Dennis Potter, Potter on Potter, edited by Graham Fuller (London: Faber and Faber, 1993), p. 19.
[xii] Dennis Potter, The Confidence Course, BBC Camera script, February 1965, Wednesday Play 21/64/1040, p. 8. BBC Television Script Unit.
[xiii] Notebook containing The Confidence Course novel drafts (undated), accession no.: DP2012.22.8, Dennis Potter Archive catalogued materials, https://www.deanheritagecentre.org/_files/ugd/dce9b1_a9a0063790c54cbc944e5d251b174aad.pdf
[xiv] Dennis Potter, The Art of Invective: Selected Non-Fiction, 1953-1994, edited by Ian Greaves, David Rolinson and John Williams (London: Oberon Books, 2015), p. 335.
[xv] W. Stephen Gilbert, Fight & Kick & Bite: The Life and Work of Dennis Potter (London: Sceptre, 1995), p. 112.
[xvi] Gilbert op. cit. p. 112.
[xvii] Ibid.
[xviii] Carpenter op. cit. p. 147.
[xix] Potter in Fuller (ed.) op. cit. p. 19.
[xx] Gilbert op. cit. p. 112.
[xxi] Potter in Fuller (ed.) op. cit. pp. 19-21.
[xxii] Gilbert op. cit. p. 113.
[xxiii] John R. Cook, Dennis Potter: A Life on Screen (Manchester: Manchester University Press, 1995), p. 26.
[xxiv] Ibid. p. 25.
[xxv] Quoted in Carpenter op. cit. p. 147.
[xxvi] Cook op. cit. p. 25.
If you worked on or remember watching this play on TV, please email me at thomas.w.may@northumbria.ac.uk as I’m gathering oral history memories and would love to hear from you.🙂


























